Wednesday, July 6, 2011

WHAT DO YOU WANT IN A REAL ESTATE AGENT?

1. Honesty and Credibility
Win them over with the truth! When Buyers & Sellers talk about honesty and credibility, it often comes with stories about past negative experiences with agents. They have expressed how hard it is to trust anyone in today’s real estate market, so it’s even more important for agents to communicate with honesty, even if less-than-favorable information.

2. Area Familiarity
Do your neighborhood homework! Buyers & Sellers place a high importance on finding an agent who not only sells homes in a specific neighborhood, but also knows that neighborhood well. They want an agent who knows all about the schools, local parks, safety, restaurants and even the secret gems the neighborhood has to offer.

3. Good Follow Through
You say it, you do it! There's frustration with agents who don’t do what they said. Email me, call me and send me the things you say you will. It seems like such a small thing to ask for. Do what you say, combine it with some honesty, and you’ll be an agent buyers feel comfortable working with.

4. Organization
Keep it in order. The average person spends roughly 150 hours per year searching for documents, electronic files, and other information. That’s equivalent to almost a month of work. Some studies put the number even higher—10% of work time. Think of the lost productivity, the aggravation, and the resulting discord. With a few tools and processes, you can reclaim the time you would have otherwise lost to disorganization. 

5. Good Listener
Everyone is unique. Treat them like it! Buyers & Sellers want an agent to listen to them with a blank mind. Phrases such as “pigeon hole”, “judge”, “they aren’t listening”, “tell me what I want”…etc. are common with Buyers & Sellers that feel they are not being understood. They don’t want an agent to assume they need A just because they hear B. They want an agent who listens to what they want and will ask as many questions as required to really understand who they are and what they are looking for.

Mike & I would be happy to provide you with references from Buyers & Sellers that we have successfully helped attain their real estate goals.

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